Kreisvier gives wings to the tumor center's info day
On January 23, 2016, the Tumor Center of the University Hospital Basel invited visitors to learn about the latest findings on cancer. Kreisvier designed the key visual for this event.
The key visual shows a stylized butterfly. It could be seen on streetcar dispensers with program flyers as well as F4 posters, which drew the attention of those affected and interested to the event and helped to raise awareness of the topic of cancer.
At the Tumor Center's information day, visitors were able to find out about the various services on offer and talk to specialists from the various organ centers - in keeping with the treatment center's claim "More opportunities together". Kreisvier was also responsible for the event design of this day and, in addition to rollup displays, designed various other advertising materials in the appropriate look and feel.
Responsible at the University Hospital Basel: Sabina Heuss Pace (Head of Marketing & Communications), Angela Roos (PR Officer, Marketing & Communications), Astrid Beiglböck (Managing Director Tumor Center). Responsible at Kreisvier communications: Christian Jost (Head of Consulting), Lukas Gysin (Senior Consulting), Sven Kahler/Philipp Kropf (Art Direction), Jlonka Diethelm (DTP), Tanja Steiger (Text/Concept). Lithography: Sturm. Photography: Marc Gysin. Printing: Steudler Press and Creaplot.
