Kooaba and Publicitas Publiconnect launch "Smart Ads Classified"
In August 2011, Kooaba, in collaboration with Publicitas Publiconnect, launched the «Smart Ads Classified» service for clients in the job and real estate industries. All it takes is a photo taken with the free «Kooaba Paperboy» app to bring the real estate listing to life.
The reader immediately receives further information about the advertised property on their smartphone. Photo galleries, tour videos and plans entice prospective buyers to dream of their new home. Kooaba and Früh Immobilien are also using an iAd from Apple in conjunction with the "Kooaba Paperboy" app for the first time.
