Sticker action for the Zurich trade

«Congratulations, you’re very popular.» With this letter heading and an enclosed sticker identifying the recipient as a favorite spot in Zurich, the independent internet platform Zuri.net is surprising several hundred businesses in the city of Zurich these days.

Zuri.net has been online for almost six years as an independent city guide for Zurich under the motto "More Zurich on the net". The idea behind the initiative launched by Zurich Internet pioneer Reto Frei has been to allow guests and consumers to express their opinions on what the city has to offer, according to a press release from Zuri.net. There are currently around 20,000 comments online on the portal.
For some time now, users of the platform have also been able to designate Zurich businesses as their personal favorite places. Reto Frei has now had a sticker created for the 500 most popular businesses, which he sends by post together with a short letter of congratulations.
http://zuri.net
www.escapenet.ch

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