Plain text in pink
Associations The Petroleum Association wants to make the Swiss more aware of the advantages of heating oil by means of an argumentation campaign.
Associations The Petroleum Association believes,
that the Swiss are not sufficiently aware of the advantages of heating oil, and
is now opposing this with an argumentation campaign by Lesch + Frei:
with a total of ten advertisements and three reminder spots. Among them
also the motif that older generations of advertisers are sure to remember.
certain Howard Gossage. The US advertising pioneer (1917 -
1969) revitalized the image of the
Fina service station network with a phenomenal advertising idea, according to which at
Fina is filling customers' tires with pink air. The problem with
Heating oil: The fuel may be pink, but unfortunately the smoke is
not.
that the Swiss are not sufficiently aware of the advantages of heating oil, and
is now opposing this with an argumentation campaign by Lesch + Frei:
with a total of ten advertisements and three reminder spots. Among them
also the motif that older generations of advertisers are sure to remember.
certain Howard Gossage. The US advertising pioneer (1917 -
1969) revitalized the image of the
Fina service station network with a phenomenal advertising idea, according to which at
Fina is filling customers' tires with pink air. The problem with
Heating oil: The fuel may be pink, but unfortunately the smoke is
not.
