No more nuclear promo from Axpo
Following the withdrawal of an advertisement at the expense of solar energy featuring national football coach Köbi Kuhn, the energy company Axpo has now decided not to run another commercial. This would have mocked wind energy.
Following the withdrawal of an advertisement at the expense of solar energy featuring national football coach Köbi Kuhn, the energy company Axpo has now decided not to run another commercial. This would have mocked wind energy.
The retracted spot showed another round of Jass, with one of the participants struggling to sleep. A yoga exercise is supposed to provide him with new power via wind energy, which fails miserably. Axop spokeswoman Daniela Biedermann told SDA on Thursday that the withdrawal was due to the fact that the commercial would probably have triggered just as much heated debate as the nuclear Köbi commercial (see
). This means that only three of the original five commercials by Grounding director Michael Steiner, which were created for the Energiedialog.ch website as well as for cinema and TV advertising, are still in use.
The retracted spot showed another round of Jass, with one of the participants struggling to sleep. A yoga exercise is supposed to provide him with new power via wind energy, which fails miserably. Axop spokeswoman Daniela Biedermann told SDA on Thursday that the withdrawal was due to the fact that the commercial would probably have triggered just as much heated debate as the nuclear Köbi commercial (see
). This means that only three of the original five commercials by Grounding director Michael Steiner, which were created for the Energiedialog.ch website as well as for cinema and TV advertising, are still in use.
