Juso and AYR call on young people to go to the polls
The Juso, in collaboration with Advico Young & Rubicam, launched a poster campaign for last weekend's vote. The goal was to get more young people to the polls with the eye-catching designs.
Together with Advico Young & Rubicam, the Juso organized a poster campaign for last weekend's vote. The aim was to bring more young people to the polls with the upbeat motifs and the message "Don't just let the old people decide". This is because the older population continues to decide disproportionately on political proposals, although their effects will be felt primarily by the young population, says Cédric Wehrmut, President of the Juso. The posters could be seen in larger Swiss cities and could also be sent as animated e-cards on Lass-nicht-nur-die-alten-entscheiden.ch.
Responsible at the Juso: Cédric Wermuth (Party President), Vivien Jobé (General Secretary). Responsible at AYR: Philipp Skrabal (CD), Isabelle Hauser (AD), David Schellenberg (graphics), Andi Portmann (text).
