June advertising sales increase by 5 percent
Advertising revenue in June totaled 335 million Swiss francs, a 5.0 percent increase compared to the previous year. To find out which industries increased their spending and which decreased it, click on
Advertising sales in June rose by 5.0% year-on-year to CHF 335 million. As the June data from the AIS Advertising Index Switzerland published by WEMF AG für Werbemedienforschung shows, the following sectors in particular invested more in advertising: Services (+ 38 percent), Politics/Business/Administration/Industry (+ 36.5 percent), Watches/Jewelry (+ 31.4 percent), Finance/Insurance (+ 30.6 percent), Media (+23.5 percent), Office/Computer Science (+ 20.8 percent), UE/Photo/Optics/Listening (+ 17.6 percent), Pharma/Health (+ 11.6 percent), Telecommunications/Internet (+11.6 percent) and Clothing/Shoes (+ 10.1 percent).
In contrast, the following sectors invested less in advertising: Tobacco products (-25.2%), beverages (-22.9%) and transportation (-16.5%). The remaining sectors invested a maximum of 10% more or less than in the same month of the previous year.
