Annual report as a hidden object
Most annual reports are filled with mountains of numbers—but the Museum of Communication in Bern has taken a different approach and published its 2017 review as a hidden-object puzzle.

Almost a year after its grand reopening, the Museum of Communication is also choosing an unusual path for its annual report. In the course of digitization, the museum in Bern is saying goodbye to the printed report and presenting the 2017 annual report as an online hidden object.
Digital readers are invited on a small voyage of discovery in the museum universe. The surprisingly playful approach is already familiar from the exhibitions: Whether it's objects steeped in history, current challenges such as Big Data, or the supposedly dry theory - the Museum of Communication is always looking for an entertaining way to convey information. Recently, the museum team succeeded with great success; in the first ten months after the reopening, well over 100,000 people were already guests.
Responsible at the Museum of Communication: Nico Gurtner (idea). Responsible at Chragokyberneticks: Christoph Frei (design). Responsible at Micro Solutions Software & Communications: Beat Zimmerli (Programming).
