IP Multimedia markets TV for Swiss luxury hotels

IP Multimedia, based in Küsnacht, is marketing CityGuideTV, the television channel for luxury hotels in Switzerland, with immediate effect. CityGuideTV broadcasts in over 60 Swiss luxury hotels on the first television channel and reaches over three million contacts per year in this segment, as the marketing organization IP Multimedia reports. The television channel provides information about the tourist and cultural highlights of each city in quarter-hour programs with short editorial contributions. The program is put together individually for each city and each hotel. The program is presented in English, German and French. CityGuideTV is broadcast in Zurich, Geneva, Lucerne, Gstaad, Bern and, from next year, also in St. Moritz and Basel.