International agency takes over Loyalty Gate

The Swiss provider of services for frequent flyer programs becomes part of the London-based ICLP.

Loyalty Gate, the Swiss provider of
services for frequent flyer programs, becomes part of the
Marketing agency International Customer Loyalty Programs (ICLP) with
headquarters in London. The new global presence is intended to
Swiss clients on the one hand the advantages of a global agency
and on the other hand the local appearance and feasibility,
Urs Läuchli, CEO of Loyalty Gate, commented on the change in a
Communication. His company has developed the
The Swiss Travel Club frequent flyer program manages and operates the
Bonus systems of SN Brussels Airlines and TAP Portugal. Swiss holds
currently 57.2 % of Loyalty Gate's shares. Following the decision of the
Airline to integrate the Travel Club into the Miles
& More, the remaining shareholders have invested in the sale to
ICLP has consented to this.

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