Content & Form: Campaign for Swiss Casinos
Swiss Casinos commissioned Inhalt&Form to create a campaign that clearly highlights its locations. The result was a two-theme campaign featuring a Las Vegas neon-light aesthetic.
According to the press release, the poster campaign will run for around four weeks, and one of the images will be shown in cinemas located in the catchment areas of Swiss Casinos. A second wave is planned for the fall.


Responsible at Swiss Casinos: Peter Meier (overall responsibility), Martin Vogel (Head of Marketing & Communication), Jonas Scheidegger (project management). Responsible for content&form: Serge Riedener (CD), Karin Estermann (AD), Fabian Zahner (text/concept), Nicolas Stark (3D, graphics), Simon Wick (3D), Claudio Zier, Kristian Brändle (consulting), Linus Schneider, Pixelprinz (image editing, animation), Jingle-Jungle (sound and sound design).
