Content & Form: High Noon for Migros
Migros is launching a new product—an affordable fully automatic coffee machine. Inhalt & Form produced a TV commercial for the campaign that makes one thing clear: No one wants to miss out on this.
What two neighbors do for the new coffee machine, for example, is shown in the new TV spot from Inhalt & Form, in which things get really busy. The agency hired a stunt crew especially for the production.
Migros - High Noon from Content&Shape on Vimeo.
Responsible at Migros: Marc Engelhard (Head of Marketing Communications Migros), Christoph Vogler (Head of Market Development Specialty Markets), Giovanna Colucci (Project Manager Communications). Responsible for content & form: Serge Riedener (CD), Karin Estermann (AD), Fabian Zahner (text), Jürg Meyer and Melanie Scheilling (consulting). The spot was produced by WirzFraefelPaal Productions AG: Ernst Wirz (director), Filip Zumbrunn (camera), Stefan Fraefel, Gabi Benz (production). Ultra Images was responsible for the animated part of the spot and Jingle Jungle for the soundtrack.
