Incite Media takes over ComputerOil
Incite Media, an in-store television provider based in Regensdorf, acquired the software developer ComputerOil at the end of August 2006. ComputerOil's products and staff will be fully integrated into Incite Media.
The Regensdorf-based in-store television provider Incite Media acquired the software developer ComputerOil at the end of August 2006. ComputerOil's products and personnel will be fully integrated into Incite Media. The takeover gives the company powerful software applications in the field of digital asset management and content management as the technical core of its digital hub. This will enable existing content to be found, adapted and published, according to a press release. The efficient adaptation of corporate messages and content via various communication channels such as TV, web or mobile also plays a key role in sustainable customer acquisition and relationships. The founder and former CEO of ComputerOil is now Chief Technology Officer at InciteMedia. The company offers advertising customers, advertising agencies and media marketers a multimedia advertising platform directly at the point of purchase.
