Ideart: Campaign developed for Fredag
The Lucerne-based agency Ideart has created new ad campaigns for the food manufacturer Fredag.
The subjects appear on product sheets and in half-page and full-page advertisements. The campaign has been running since May 2010. Fredag produces chilled and frozen poultry and meat products as well as vegetarian specialties.
Responsible at Ideart: Ludek Martschini (creation, consulting), Peter Martschini (production / organization), Martin Bucher, Zug (text). Responsible at Fredag, Root: Michel Nick (Head of Marketing), Karin Rast (Product Manager Food Service).
Responsible at Ideart: Ludek Martschini (creation, consulting), Peter Martschini (production / organization), Martin Bucher, Zug (text). Responsible at Fredag, Root: Michel Nick (Head of Marketing), Karin Rast (Product Manager Food Service).





