ID Segment Marketing wins "Jugi" budget

The young Zurich-based marketing and communications agency ID-Segmentmarketing has won the advertising budget of the Swiss Youth Hostels (SJH).ID-Segmentmarketing is realizing a guest campaign for the German market, which will also be used in Switzerland in a slightly adapted form. The first works are due to be seen in May. The two-man agency ID-Segmentmarketing was founded a few months ago by Daniel Izquierdo and Reto Dürrenberger.