Hug&Dorfmüller brings a breath of fresh air to Swiss-Ski
Following the pitch won by Hug&Dorfmüller a little over a year ago, the Swiss Ski Association (Swiss-Ski)’s new brand identity was unveiled for the first time at the end of September.
With a completely new branding, but with the logo retained, Swiss-Ski is now heading into the future fresh, modern and rich in contrast. Swiss-Ski Mountain is the name of the new key visual that will now characterize the face of Switzerland's largest sports association. In addition, in collaboration with Koch Communications, the entire Web presence completely revised and puts the entire Swiss Ski family in a contemporary light, also in the digital world.
Responsible at Swiss-Ski: Claudia Bonsack; Erika Herzig. Responsible at Hug&Dorfmüller: Christian Dorfmüller; Samuel Roos; Mario Mühlemann. Responsible at Koch-K Communication: Michael Koch; Claudio Sprenger.
