Hofer Kommunikation: Campaign realized for Sana24
This week marks the launch of health insurer Sana24’s new campaign. It was conceived and implemented by the Bern-based agency Hofer Kommunikation.
Sana24 is the "simply all-inclusive" health insurance company, which is particularly attractive when basic insurance is combined with a package of supplementary insurance - this is the message summed up by the three subjects.
According to the press release, the prioritized sales regions in particular were included in the strategic planning. The leading medium in the mix of measures are advertisements, which are flanked by outdoor advertising with posters and e-boards as well as cross-media with a newly designed landing page.
Responsible at Sana24: Franziska Lehmann (Campaign Manager). Hofer communication is responsible for the entire team.
According to the press release, the prioritized sales regions in particular were included in the strategic planning. The leading medium in the mix of measures are advertisements, which are flanked by outdoor advertising with posters and e-boards as well as cross-media with a newly designed landing page.
Responsible at Sana24: Franziska Lehmann (Campaign Manager). Hofer communication is responsible for the entire team.
