High voltage sets the scene for VJs from Tele Züri

Die Agentur Hochspannung hat Tele Züri als Schweizer Privatfernsehen positioniert, das näher am Geschehen ist.

Under the motto "Tele Züri gaht nöcher", Hochspannung has launched a campaign that is being used in various daily newspapers in the form of advertisements. The new main message, which is also the new claim, was implemented with VJs presenting themselves in unusual outfits. Dressed as firemen, ballerinas or divers, the VJs get closer to the action and bring the most important stories of the day to over 1.1 million Swiss households.
The new advertising campaign was designed and implemented by the Zurich advertising agency
High tension. The VJs René Birrer, Yvonne Eisenring and Michael Eisenring were responsible for the subjects.
The campaign has been running since the beginning of May.
Responsible at Belcom/TeleZüriAndrea Hämmerli, Monica Gomez, Carole Stultz. Responsible at Hochspannung Werbeagentur Zurich: Tom Fäh, Noemi Fraefel, Stefanie Fricker, Marco Huber, Matthew Katumba, Alex Taiganidis.

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