Hesskisssulzersutter: Advertising for the arts
The agency Hesskisssulzersutter has realized a campaign for the Kunsthaus Zürich. It promotes the exhibition of masterpieces from the private collection of the Nahmad family.
From October 21, 2011 to January 15, 2012, the Kunsthaus Zürich will exclusively and for the first time ever present masterpieces from the unique private collection of the Nahmad family, the agency writes in a statement. More than 100 paintings by Miró, Picasso, Matisse, Kandinsky, Monet and many more will be on display. Hesskisssulzersutter is responsible for the promotion of this world premiere and has created for the exhibition, in addition to a poster, the WebsiteThe agency also created a short spot and other measures. To indicate the breadth of the collection, they dared to do something that is very unusual in the world of art, the agency continues: The title of the exhibition, "Miró, Monet, Matisse," is not over a work by one of the three artists, but over Magritte's famous "Saucisse casquée.
Responsible at Hesskisssulzersutter: Florian Bachofen (CD), Michèle Bianchi (text), Marion Kähler (art), Emanuel Spielmann (graphics) and Nathalie Zeller (consulting). Responsible at Kunsthaus Zürich: Christoph Becker (Director), Björn Quellenberg (Head of Press, Communications & Marketing) and Kristin Steiner.
