Havas provides unheard sounds
Kummer Hearing Center in Schaffhausen knows what makes a hearing consultation extraordinary: when clients suddenly hear things they never would have imagined they’d ever hear.
In the campaign by Havas Worldwide Zurich, this is made visible. Sound waves form themselves into unheard-of sounds: for once you can hear a flea fart clearly and distinctly, or you are amazed at the volume of a mouse pulse.
The campaign was launched in Schaffhausen in December and is visible on posters in the town center, on Schaffhausen buses and in isolated advertisements.
Responsible at Kummer Hearing Counseling: Roger Kummer (Owner). Responsible at Havas Worldwide Zurich: Frank Bodin (overall responsibility), Folker Wrage (CCO), Michael Kathe (creative direction), Hanning Beland (art direction), Yannick Schaller, Magnus Sambo (text), Marina Tanner (image editing, graphics), Ladina Scholz (consulting), Toni Gadza (print production).
