Havas: Michael Kathe new creative director

Michael Kathe, who has been with Havas Worldwide Zurich since March 2013, is becoming Creative Director. He gradually took over the creative reins from Axel Eckstein, who left the agency at the end of 2013.

Michael Kathe holds a Master's degree in English, German and Literature from the University of Basel. He was a copywriter and creative director at various agencies such as Weber Hodel Schmid, Publicis, Matter & Partner, Jung von Matt/Limmat, Sulzer Sutter, TBWA Zurich and Rod Kommunikation. He is also a guest lecturer at the University of Zurich and the Sawi Academy on the subject of creativity. He has won numerous creative awards and is a member of the Art Directors Club of Switzerland.
 

Havas: Michael Kathe new creative director

Since the beginning of March, Michael Kathe has strengthened the team around Frank Bodin and Axel Eckstein as Creative Director. He is responsible for several national and international award-winning campaigns and has been a member of ADC Switzerland since 2004.

In agencies as diverse as Weber/Hodel/Schmid, Publicis, Matter & Partner, Jung von Matt/Limmat, Sulzer Sutter, TBWA /Zurich and Rod Kommunikation, he has already worked with success and esprit for large and small brands, according to a statement. The spectrum of brands ranges from UBS (including an international umbrella campaign in 2001), Swisscom Fixnet, BMW, Fiat and McDonalds Switzerland to BFU (Slow down Take it Easy), Max Shoes, Panasonic and Parisienne - to name just a few.

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