Guye Benker attracts visitors to the Aletsch Glacier

Tourism The Zurich-based advertising agency Guye Benker has won the budget for the new Aletsch Marketing organization in a two-stage competitive presentation.Aletsch Marketing is responsible for the image of the tourism region around the Aletsch Glacier in Upper Valais. The partners include Brig, Naters-Blatten-Belalp, Riederalp, Bettmeralp, Fiesch, Goms and the Matterhorn-Gotthard Railway. The first works will be on display in late summer.