Gurtenfestival: Cardinal and Gurten Beer become main sponsors
Representatives of the Gurten Festival and Feldschlösschen signed a five-year sponsorship agreement on Monday. In addition to traditional sponsorship, the partnership also includes the supply of beverages and festival materials.
"The Gurten Festival, with its unique atmosphere, is an ideal platform for us to convey the likeable Cardinal world to festival visitors," says Ivo Frei, Project Manager Sponsorship at the Feldschlösschen company, which owns the two beer brands Cardinal and Gurten. The Cardinal brand has been involved in the music and festival sector for many years, supporting numerous music events throughout Switzerland, including the Paléo open-air festival in Nyon and Rock Oz'Arènes in Avenches.
Caption (from left to right): Ueli Reinhard (Feldschlösschen Sales Manager for the Bern region), Simon Haldemann and Philippe Cornu (both Appalooza Productions), Ivo Frei (Project Manager Sponsoring Feldschlösschen).
