Groupe Mutuel now presents the weather report
A new weather billboard featured during the weather forecast on the national TV channels SRF, RTS, and RSI showcases the insurer's two Swiss brand ambassadors.
Groupe Mutuel is the new weather forecast partner on the national TV channels SRF, RTS and RSI. A new meteo billboard features the insurer's two Swiss ambassadors: Belinda Bencic, tennis player and two-time medalist at the Tokyo 2020 Olympics, and Ajla Del Ponte, sprinter with two wins at Diamond League meetings.
Belinda and Ajla are enjoying the beautiful weather together on a bench. Within eight seconds, they pass through all weather conditions from sunshine to cloudburst. Playfully, they cross the seasons in a relaxed way with the help of a cinematic rotation trick. The Bernese creative agency Numéro10 developed the idea for the new meteo billboard. It was produced by Dynamic Frame in Zurich, directed by the duo Stefano & Alejandra. The films are realized in 8 seconds for the intro and 4 seconds for the outro.
