Grey joins forces in German-speaking Switzerland
Since January 3, 2007, Grey customers have been able to find everything under one roof. The "classic" advertising agency Grey Worldwide and the direct marketing agency Grey Direct, which had been working together for a long time, have now been brought together in Baden.
Since January 3, 2007, Grey customers have been able to find everything under one roof. The "classic" advertising agency Grey Worldwide and the direct marketing agency Grey Direct, which had been working together for a long time, have now been merged in Baden. In contrast to previous years, there are now exactly two Grey locations in Switzerland, namely in Baden and Geneva.Grey was founded in New York in 1917 and has grown over the decades, including in Switzerland since 1982, to become one of the largest globally operating networks. The company has been a member of WPP since 2005. In Switzerland, Grey manages advertising mandates for clients such as Nokia, Intras health insurance, British American Tobacco, Ambi Pur Car, Novartis Consumer Health, Loterie Romande and Manpower, as well as direct marketing mandates for clients such as ZKB, Ringier Verlag, Canon, Beiersdorf (Nivea), Aargauer Zeitung, Valiant Bank, Hero (Galactina), Tamedia (Facts) and Grand Casino Baden (Trafo). Grey is a member of BSW and employs just over 40 people in Switzerland.
