Greuter starts at the employers' association
Fredy Greuter took up his post as head of communications at the Swiss Employers' Association on Monday. Greuter most recently worked at the Swiss Media Association.
Fredy Greuter holds a doctorate in economics and worked in several industrial companies before holding various positions at the Neue Zürcher Zeitung. Among other things, he was correspondent in Paris, headed the NZZ stock exchange team and was responsible for NZZ-Online, the newspaper's digital platform.
Most recently, Greuter was a member of the management board of the Swiss Media Association and head of its affiliated media institute, announcing his departure in October 2014 (Werbewoche.ch reported). "With Fredy Greuter, we are welcoming an experienced communications specialist and expert on the Swiss media scene on board," says Director Roland A. Müller. Fredy Greuter's appointment is part of a realignment of the association's communications. The association recently launched a new and modern online presence.
