Goldbach celebrates anniversary
Today, the Goldbach Group is celebrating its 10th anniversary. «To develop and shape the electronic media market»—with this promise, Goldbach launched its operations in Küsnacht 10 years ago.
On the occasion of its tenth anniversary, the Küsnacht-based company is allowing itself for once to take a look at the past years, according to a Goldbach release: "Goldbach started at the beginning of the new millennium with the already long-standing experience of Zurich-based private radio station Radio Z from the 1980s. In the 1990s, it added such as marketer of the first Swiss advertising windows on German and French TV channels. So radio and TV advertising were core competencies right from the start of Goldbach."
Today, Goldbach is a listed marketing company in the field of electronic, mobile and interactive media in Switzerland and other European countries. In Switzerland alone, 245 employees work for the company, while the Group as a whole currently employs around 550 people in 10 countries.
In addition, the 10th annual Mediarena with speakers on social media, mobile and moving images will take place this afternoon at Kaufleuten. In the evening, the Goldbach Awards for the best cross-media campaigns and, for the first time, for social media will be presented in three categories at Kaufleuten.
