Gestalt Kommunikation: A lot of celebrities for Mobiliar
Mobiliar promotes its commitment to "Das Zelt" with Christa Rigozzi, Fabian Unteregger, Claudio Zuccolini and Christian Glanzmann from Eluveitie.
Mobiliar is committed to culture. Since 2014, it has been touring throughout Switzerland as a national partner with the organizer "Das Zelt". In a campaign, it draws attention to its commitment - and at the same time to the ticket raffle and the 20 percent discount for Mobiliar customers.
The Bernese advertising agency Gestalt Kommunikation was responsible for the creation and implementation of the campaign. It staged various Swiss celebrities appearing in DAS ZELT for an online spot by Mobiliar: Christa Rigozzi, Fabian Unteregger, Claudio Zuccolini and Christian Glanzmann from Eluveitie. They are symbolically setting up the tent for Mobiliar. The show stars can currently also be seen in Facebook ads and advertisements.
The Bern agency Gestalt Kommunikation is responsible for consulting and concept. Twin Design and Salzmann Media produced the spots and photos. Mediaschneider is responsible for the media.
