Gestalt Communication: No exceptions at Quickline
Quickline is serious about fast Internet and is launching a campaign for the new minimum bandwidth throughout the area.
The competition promises super-fast Internet, but cannot deliver the high bandwidths everywhere outside the central areas. Quickline is quite different: 200 Mbit/s is the minimum even on the most remote Internet connection, according to a statement on Tuesday.
Gestalt Kommunikation puts this in the spotlight in an uncompromising campaign. At the center is a spot in a barbershop, which forms the conclusion of a cinematic campaign trilogy.
It was filmed in an authentic setting in a real barbershop. The campaign is now running in Quickline's distribution area. The measures: Cinema spots, Internet TV spots, digital out of home spots, passenger TV spots, posters and POS measures.
