Gamned launches the Swiss Digital Advertising Study

Gamned is launching the 2022 edition of its «Swiss Digital Advertising Study,» which examines trends in the Swiss digital advertising market.

Swiss Digital Advertising StudySince 2019, Gamned has been analyzing the Swiss market with the help of a survey of advertisers and agencies. Every year, the big question arises anew as to how the market has developed and changed. The aim of the 2022 edition is to analyze the development of usage and new trends.

The "Swiss Digital Advertising Study" is conducted in collaboration with advertising associations such as Netcomm Suisse and Handelsverband.swiss as well as two reference specialist media, the Advertising Week in German-speaking Switzerland and Cominmag in the French-speaking part of Switzerland.

The results will be presented in a barometer of the digital marketing strategies used by the market as well as developments in terms of innovations and expectations for the future. The results of the study will be announced on January 20, 2022 at the Swiss Digital Advertising Summit in Geneva and published exclusively on Advertisingweek.ch and Cominmag.ch published.

Help us analyze the development of digital media use in Switzerland. The survey takes two minutes, here to participate.

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