Futurecom for Jelmoli: 3D advent calendar with augmented reality
The online agency Futurecom has produced a 3D Advent calendar with 24 augmented reality Advent images for Jelmoli. Passers-by can use their iPhone camera to discover a new, partly animated calendar image in the department store's shop window every day.
The first step is to download a free app onto the cell phone, which enables the owner to recognize the hidden symbol behind the so-called marker in the shop window. The 3D models, accompanied by Christmas sounds, can then be discovered through the camera from different angles.
Responsible at Jelmoli: Hanspeter Grüninger (CEO), Astrid Gloor (project management), Sascha Wohlgemuth (implementation showcase). Responsible at Futurecom: Andreas Widmer (CEO), Oliver Glutz von Blotzheim (AD), Patrick Bucher (Text), Stéphanie Bertschi, Boris Manhart (Consulting), Metaio (Programming)
