Five friends move out at FKP

They found their own creative agency called 5 Freunde, CD Markus Holenstein, AD Chris Burkhard, copywriter Michel Bozikovic, consulting manager Urs Walter and marketing communications planner Beatrix Jakob.

CD Markus Holenstein, AD Chris Burkhard, copywriter Michel Bozikovic, head of consulting Urs Walter and marketing communications planner Beatrix Jakob set up their own creative agency called 5 Freunde.The new company did not come out of nowhere, but split off from FKP & Partner in Dietikon. 5 Freunde starts out as a business unit of FKP, but intends to become independent in the longer term. "By outsourcing, we can venture into other customers and other goods," explains Urs Walter. The motto is to move away from capital goods and business-to-business to consumer and durable goods. "We want to be among the very creative agencies and also get in on the dice," says Walter, laying out the goals. This includes moving from Dietikon, which is unpopular with creatives, to Zurich's Konradstrasse.
For the time being, CD Markus Holenstein and Urs Walter are co-owners of the agency. The latter can well imagine further participations: "The name 5 Freunde has nothing to do directly with the number of people, it is rather meant to express team spirit and fun at work."
The circle of friends will take some orders from FKP. Walter, however, is pinning his hopes above all on new pitches. As of now, the 5 friends are ready to take on creative challenges. (ba)

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