Fresh brand design from Schoch&Sonders
Schoch&Sonders developed the brand strategy and brand design for Innveri’s new food storage products. The core values of the new brand are intended to combine freshness with design.
A lot of white space was used in combination with an international typography concept with English statements. This results in an appearance that sets the scene at the POS, online or in a directly tangible space. The very reduced and striking design and the fresh photography are intended to underline the brand design of "The Art of Freshness".
The agency implemented the design on various packaging for appliances, fresh food boxes and accessories. Furthermore, the website, brochure, social media, trade fair and promotional appearances were also realized. The components of the concept are already on sale and can be purchased, for example, at Globus or on Innveri.com be purchased.
Responsible at Schoch&Sonders: Dominik Schoch, Roman Sonders (owner), Roman Schoch (strategy, concept), Dominik Schoch (design, concept), Tina Fuchs (project management), Dominiwue Ghilardi, David Moore, Nina Schoch, Anja Hegelbach (design).
