Freicom: Campaign for Asga realized
Freicom has designed a new brand identity for the Asga Pension Fund, intended to raise the brand's profile and visually unify its various offerings under one umbrella.
The agency has designed various subjects for the umbrella appearance and the company's sub-areas, which are shown in advertisements, on the web, in brochures, in the annual report and in corporate communications. Asga's logo, a stylized roof, is depicted with gestures and attitudes in a clear and transparent visual language, according to a statement from the agency. With the advertisements appearing in various newspapers and magazines, Asga is strengthening the brand and giving it an unmistakable face.
Responsible at Asga: Sandra Vogler (Marketing). Responsible at Freicom: Christian Ruppanner (overall responsibility), Karina Swierzy (art direction), Antonio Lopez (text), Angelo Ressegatti (graphics), Nadine Büchi (consulting). Photography: Nick Hunger.
Responsible at Asga: Sandra Vogler (Marketing). Responsible at Freicom: Christian Ruppanner (overall responsibility), Karina Swierzy (art direction), Antonio Lopez (text), Angelo Ressegatti (graphics), Nadine Büchi (consulting). Photography: Nick Hunger.
