Freestyle.ch becomes a marketing platform for the city of Zurich
Freestyle.ch is debuting a new logo this year. The word «Zurich» has now been incorporated into the logo, positioning the city of Zurich as the host city.
Freestyle.ch has a new logo this year. Zurich" has now been integrated into the lettering. The city of Zurich is thus presenting itself as the host city. According to a press release from Freestyle.ch, Zurich is thus killing two birds with one stone. On the one hand, this commitment will give the city a brand presence on site at the Landiwiese, while on the other, the host city will be integrated into Freestyle.ch's communications. This means not only prominent advertising space at the event itself, but also international advertising for the city in over 180 countries.
