Four..: Privera gets a new brand identity

In a strategic process, the brand values of responsibility, excellence and innovation were redefined in close cooperation with Four. They form the foundation for the service-oriented customer promise of the five service areas of property management, center management, retail, letting management and construction management.

In the new logo, Privera's five service areas are depicted abstractly as floating color fields. Viewed as a whole, they show the architectural form of a building or its floor plan. Privera's core real estate business is clearly visible in the new logo.

The ongoing implementation of the new corporate design will be completed by March 2016. The new website has already been implemented Privera.chwhich was conceived and designed by four.

Responsible at Privera: Dieter Sommer (CEO); Philipp Bigler (Head of HR/Communication/Organization); Noëmi Bourquin (Head of Communication Management); Pia Kurzen-Dürig (Team Leader Central Services). Responsible for Four: Christian Hansen / Sandra Genge (Strategy/Consulting); Dominic Rossier (Consulting); Björn Brinkmann (CD Text/Concept); Philipp Sträuli (CD Art).