Flop of the week: Will the "Tagesschau" become the program of choice?
Swiss television recently launched a video portal where all programs can be watched for free. In addition to the video clips, users can also find information about which programs have been viewed the most and which have received the highest ratings.
Swiss television recently launched a video portal on which all programs can be watched free of charge. In addition to the video contributions, users can also find information on which programs have been watched the most and which have received the highest ratings. The "Tagesschau" can also be broken down into contributions, with the number of views being calculated for each one. According to research by Tagesanzeiger.ch, weather reports and criminal cases were at the top of the popularity scale in recent days. Users, on the other hand, were less keen on top-heavy topics. While the key figures are interesting for viewers but only of limited use, Swiss television is all the more interested. User behavior influences the design of TV programmes, admits SF press spokesman David Affentranger. True to the motto: give the audience what it wants. Mind you, this is not just about which feature films are shown, but which topics the newsroom will focus on in future - and this at a broadcaster with a public service remit.
