Mainland promotes expansion of Cityplus

Festland launched a campaign to publicize the new partnership between the Neue Zürcher Zeitung and Cityplus. The partnership is presented as a win-win situation for both sides.

Editorial - October 31, 2012

The campaign is accompanied by the updated website with online calculator and a competition. From January 1, 2013, Cityplus will unite the five daily newspapers: Neue Zürcher Zeitung, Die Nordwestschweiz, Neue Luzerner Zeitung and St.Galler Tagblatt/Schaffhauser Nachrichten.

Responsible at PublicitasRaphael Jud (Advertising Manager St. Galler Tagblatt), Peter Schweizer (Project Manager St. Galler Tagblatt).

Mainland promotes expansion of Cityplus

Festland launched a campaign to publicize the new partnership between the Neue Zürcher Zeitung and Cityplus. The partnership is presented as a win-win situation for both sides.

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