Exxtra: Photo portfolio created for the limited-edition Audi R8 GT
The Audi R8 GT will be launched in early 2011. What makes it special, aside from its 560 PS, is that it’s a strictly limited edition. Exxtra Kommunikation has now produced a photo brochure designed to spark interest among existing R8 customers.
The result is a six-page folder with photo prints showing the Audi R8 GT from its most exciting side. The aim is to draw attention to the new model and generate pre-orders. There are just 333 vehicles of this type worldwide. Only 15 will be available in Switzerland. A special selection process will decide who gets to buy one of these cars.
Person in charge at Amag, Schinznach Bad: Erich Hunold (Head of Marketing Audi), Barbara Wernli (Advertising Coordinator Audi). Responsible at Exxtra Communication: Markus Gut (CCO), Benny Goldstein (AD), Sarah Paul (graphics), Julia Brandstätter (text), Manuel Egger (production), Susan Baumgartner, Jonathan Schipper (consulting).
