Eurobest: 43 shortlist placements from Swiss agencies
The jury at this year’s 19th Eurobest competition in London had 4,988 entries to evaluate—922 of which made it onto the shortlist. Switzerland is doing well in the competition with a total of 43 shortlist spots.
The jury of this year's 19th Eurobest competition in London had to evaluate 4988 entries - 922 of which made it onto the shortlist. With a total of 43 shortlist places, Switzerland is well in the running, albeit far behind Germany (227 shortlist places), France (130), Sweden (108), the UK (96) and Belgium (77). In the individual categories, the Swiss shortlist places are distributed as follows: 4 for "TV/Cinema", 14 for "Print", 18 in the "Outdoor" category, 6 for the "Direct" category, which is new this year, and one in the "Interactive" category, which is also new. Only in the "Radio" category did no entry make it onto the shortlist.
The advertising agency most successfully represented on this year's Eurobest shortlist is Publicis. It achieved 13 places, followed by Walker with 9 and Advico Young & Rubicam with 7. The agency at the airport has 4 entries, Ruf Lanz has 3 and Lowe and SFLB have each secured 2 shortlist places. The agencies Jung von Matt, Lang Gysi Knoll and Wirz achieved one shortlist place.
The winners of this year's Eurobest and the title "Agency of the Year" will be announced on December 7:
The advertising agency most successfully represented on this year's Eurobest shortlist is Publicis. It achieved 13 places, followed by Walker with 9 and Advico Young & Rubicam with 7. The agency at the airport has 4 entries, Ruf Lanz has 3 and Lowe and SFLB have each secured 2 shortlist places. The agencies Jung von Matt, Lang Gysi Knoll and Wirz achieved one shortlist place.
The winners of this year's Eurobest and the title "Agency of the Year" will be announced on December 7:
