Euro Effie 2015: Love Life on the shortlist

The 38 campaigns come from 23 agencies in nine countries. 14 from the UK, nine from Germany and four from France. The rest of the shortlist comes from Denmark, Italy, Slovenia, Spain, Sweden - and Switzerland. Rod Kommunikation made it onto the shortlist twice with its "Love Life - no regrets" campaign. In the categories "Small Budget" and "Best Demonstration of Integrated Effectiveness", the Zurich agency has a good chance of winning one of the coveted golden Euro Effies. The entire shortlist is here available (PDF).

On June 30, the jury, chaired by Josep Hernandez, will meet in Brussels to select the winners. In this second round, Peter Hammett, Global Head of Brand & Communications at Procter & Gamble, Peter Ottiger, Owner & CEO at Ottiger & Partner BSW and Marc Schumacher, Strategic Planning Director and Member of the Executive Board at Contexta, will sit on the jury. The jury's decision will be based 80 percent on effectiveness and 20 percent on creativity. The winners will be announced at the gala on Thursday, October 20, 2015 in Brussels and published on the website Euro-effie.com is switched on. (hae)