Erdmannpeisker wins pitch for Floralp Butter
The Biel-based agency Erdmannpeisker has won the pitch for the long-established Floralp Butter brand, a brand of Floralp Butter GmbH. For nearly 100 years, Floralp has been a staple in Swiss households and the epitome of the finest Swiss premium butter.
Erdmannpeisker will strategically and creatively evolve the iconic brand’s communications—while respecting its strong heritage and aiming to position it in a contemporary way.
For Selina Helbling, Senior Consultant at erdmannpeisker This makes a dream come true: „Floralp is a brand close to my heart—it’s my absolute dream client.“
Initial work is already underway.
