Budgets of the week

Ogilvy Interactive, Numéro10, Comqed Dialog, Future Connection

Ogilvy Interactive: Helvetic Tours won
Ogilvy Interactive created an online decision-making tool for undecided beach vacation customers for the Facebook page of Helvetic Tours. And was thus able to secure the pitch for the promotion of the beach holiday catalog.

Numéro10 for ImmoStreet in German-speaking Switzerland
The French-speaking Swiss real estate portal wants to gain a foothold in German-speaking Switzerland and has commissioned the bilingual communications agency Numéro10 in Bern with the mandate. TV commercials, advertisements and posters are planned. The campaign is scheduled to start next spring.

Comqed Dialog defends GE Money Bank account
The development of a new website was put out to tender by GE Money Bank Switzerland as a pitch. Comqed was also allowed to take part in the competition as the existing lead agency. The agency successfully defended the account.

Future Connection wins Uroviva
The Zurich-based communications agency Future Connection has won Uroviva - a specialist in urology - as a new client. The budget includes the new concept, design and implementation of all communication media.
 

Budgets of the week

Mediacom, Weber Harbeke Partners, Werbeanstalt, The House Agency

Orange awards Swiss media account to Mediacom
Mediacom has won the tender for Orange's media budget. The media agency has been responsible for strategic media planning and media buying for the telecommunications company in Switzerland since January 2012.

Weber Harbeke Partners with three new budgets
New in Weber Harbeke Partners' portfolio: a corporate design project for the Goldbach Group, a product launch for the Kellermann Group and the launch of the Aia Loffler brand.

Advertising agency for Sandoz Austria and Spain
Sandoz Austria and Sandoz Spain now rely on the Swiss advertising agency. The reason for this is the good cooperation with the existing customer Sandoz Switzerland.

The House Agency for BSH Hausgeräte
BSH (Bosch and Siemens Household Appliances) is the largest household appliance manufacturer in Europe. Following an agency evaluation, BSH (Switzerland) opted for The House Agency. A first POS project for Bosch dishwashers has already been realized.
 

Budgets of the week

Maxomedia, Flowcube, PPR Media, and Grayling

Finecom relies on Maxomedia
Maxomedia has acquired an exciting new customer in Finecom Telecommunications AG. The full-service provider for network operators offers end customers Internet, landline telephony, mobile telephony and digital TV under the "QuickLine" product brand.

Flowcube for Thalia books
Thalia-Bücher has awarded Flowcube Communications a mandate for the company's public relations activities. Thalia-Bücher operates 23 stores in Switzerland.

Various mandates for PPR Media
Brand-PR, a service division of PPR Media Relations, is now supporting the Lancia, Fiat, Alfa Romeo, Abarth and Jeep brands of Fiat Group Automobiles Switzerland.
Grayling for ASUS Switzerland

ASUS Switzerland has entrusted Grayling with the communication
for the Swiss market. Grayling is now running ASUS's media office in Switzerland and is supporting the Taiwanese hardware giant with all its media work, at trade fairs and product launches.
 

Budgets of the week

KSB, Contexta, Euro RSCG, Numéro 10, and By Heart.  

KSB new for Mobilezone
Mobilezone has been one of KSB Werbeagentur's clients since the end of 2010. The decision was made within the framework of a pitch.

Contexta for BAT
Contexta has acquired British American Tobacco, based in Lausanne, as a new customer as part of a competitive presentation. Contexta is now responsible for the Gauloises and Davidoff Cigarettes brands in the Swiss market.

Euro RSCG Zurich for Swiss Post International
The agency Euro RSCG won over Swiss Post International in a pitch and will be responsible for the company's international industry communications in future.

Numéro 10 with energy
Numéro 10 is the new agency of Groupe E, the energy producer and supplier for the cantons of Fribourg, Neuchâtel and Vaud.

Annabelle goes to By Heart
The women's magazine Annabelle has chosen the Zurich agency By Heart after a pitch.

Budgets of the week

This Week's Accounts: Scholz & Friends Wins Emmi, and Erdmannpeisker Lands Rivella.

Scholz & Friends wins Emmi
The advertising agency Scholz & Friends Switzerland has won the international advertising account of the food group Emmi in a competitive presentation. The Zurich-based advertising agency will be responsible for the international "orchestrated" brand communication. The marketing and communication tasks will focus on "strategic and creative support for the relaunch of an Emmi brand". The communication measures will be implemented successively in core European markets in 2010. The German agency group was able to beat three competitors for the major account.
Erdmannpeisker serves Rivella
In the eagerly awaited pitch for Rivella, Erdmannpeisker impressed with an "unusual and involving campaign" that can be used interactively across all media, from classic to below the line to online (in collaboration with orange). The CD Gabriel Peisker team is already working flat out on the implementation. The launch is scheduled for April 2010.

Budgets of the week

Baselworld is the world's most important and largest trade event for the watch and jewelry industry. Following an agency review, Futurecom—an Interactiv agency within the Y&R Group—is now handling communications for the global trade fair.

Futurecom for Baselworld
Baselworld is the world's largest and most important event for the watch and jewelry industry. In 2008, over 2,000 exhibitors presented their new products to around 100,000 visitors. 2981 media representatives reported from all over the world. Following an agency evaluation, the interactive agency Futurecom from the Y&R Group is now working for the world fair.
Metzgerlehner for Lucerne
Metzgerlehner Worldwide Partners has made a successful start to the new advertising year by winning the pitch for Emmi's Luzerner brand. The creative minds from Erlenbach are now responsible for advertising Luzerner Rahmkäs.
Cornèr Bank for cR
For five years, cR Basel has been the lead agency for Cornèrcard, the credit card company of Cornèr Bank. In a pitch, the Basel-based advertising agency has now also won the mandate for bank communications.

Budgets of the week

In future, Rivella will rely on the ideas of the Walker advertising agency, and Heineken is returning to JWT+H+F after several years.

Walker has won Rivella
Rivella will be relying on the ideas of the Walker advertising agency in future. Once again, the Zurich-based creatives have been awarded the contract for a traditional Swiss brand without a pitch, as part of an intensive and multi-stage agency evaluation. According to Brand Asset Valuator, Rivella is one of the top 20 power brands in Switzerland.

JWT+H+F: Heineken back on board
The international beer brand is back at the Maag site. As old love never rusts, Heineken decided to return to JWT+H+F after several years. Between 1999 and 2004, the creative agency advertised for the tasty beer from Holland and developed the legendary "Sounds good" campaign, a long-running hit that attracted a great deal of attention beyond the country's borders. Now this success story is being extended by several chapters. It will be interesting to see how the cool green beer will be advertised from 2009.

Budgets of the week

The largest media budget in Switzerland has been signed and sealed: the Federation of Migros Cooperatives (FMC) is setting a new course in media management and will be working with OMD Switzerland from February 2009.

OMD receives the Migros media budget
The largest media budget in Switzerland has been signed and sealed: the Federation of Migros Cooperatives (FMC) is setting a new course in media management and will be working with OMD Switzerland from February 2009.
Sunrise new with Spillmann Felser Leo Burnett
SFLB has now been entrusted with the communication tasks for Sunrise's private customer division. Sunrise commissioned the Zurich agency to develop the entire website. The first works will already be on display at the end of January.
Hirslanden in the KSB/SJ portfolio
Following an intensive agency evaluation and a pitch, Hirslanden decided shortly before Christmas 2008 to appoint Krieg Schlupp Bürge/Springer & Jacoby as its new overall communications agency. The Hirslanden private hospital group comprises 13 private hospitals with over 100 competence centers and specialized institutes.

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