A bronze sculpture for the best
There is a red carpet at the entrance to the Kursaal in Bern, a flurry of flashbulbs welcomes the guests, a somewhat oddball news reporter (aka comedian Gögi Hofmann) asks strange questions, and later Swiss soul discovery Seven rocks the stage - all hosted by former Miss Switzerland and actress Melanie Winiger. This year, 522 newly crowned marketing experts celebrated receiving their specialist certificate in such a glamorous and unique way.
Bern, June 20, 2009: It was a graduation ceremony that set new standards - and was obviously to the liking of the young audience. The 1000 guests from all over Switzerland were enthusiastic at the Kursaal Bern. At the concert by Swiss soul singer Seven, they stormed to the front of the stage and danced for all they were worth. 300 strenuous hours of lessons and the stress of exams were blown away. Even Seven, who has concert experience, was amazed: such a good atmosphere in the middle of a Saturday afternoon will also "go down in history" for him. As a thank you, the musician from Aargau added an encore - his hit "Lisa", which has been in the charts for weeks. Beatbox world champion ZeDe had previously provided a spectacular performance.
Swiss Marketing Award for the best marketing professionals
The nine best young marketing specialists in Switzerland were honored at the graduation ceremony in Bern. They received the newly created Swiss Marketing Award, a bronze sculpture designed by Ticino artist Ivo Soldini, from the hands of Andreas Balazs, President of the Examination Board, Uwe Tännler, President of Swiss Marketing, and other representatives of the sponsoring organization. The winner was Zurich marketing specialist Stefanie Brauchli, who came top of the 522 new marketing specialists with a federal certificate with an average grade of 5.4. The professional examinations are organized by the Examination Board on behalf of the Federal Office for Professional Education and Technology (OPET) and conducted by Swiss Marketing on its behalf. The sponsors are the industry associations GfM, KV Schweiz, Schweizer Direktmarketing Verband and Swiss Marketing. The graduation ceremony for the new marketing specialists in the Kursaal Bern was supported by Swiss Marketing, Dr. W.A. Günther, the Swiss Direct Marketing Association, KV Schweiz and Druckmanufaktur.
Marketing specialists become "Junior Marketing Managers"
Swiss Marketing President Uwe Tännler also informed the new marketing specialists about the forthcoming European certification of the Swiss specialist certificate for marketing specialists. The industry association Swiss Marketing, on behalf of the European Marketing Confederation (EMC), is expected to award the certification certificates recognized by the European Union exclusively in Switzerland from this autumn. This will facilitate access to the European labor market for local professionals. Swiss marketing specialists who obtain European certification from Swiss Marketing are entitled to use the job title "Junior Marketing Manager".
Swiss Marketing Award for the best marketing professionals
The nine best young marketing specialists in Switzerland were honored at the graduation ceremony in Bern. They received the newly created Swiss Marketing Award, a bronze sculpture designed by Ticino artist Ivo Soldini, from the hands of Andreas Balazs, President of the Examination Board, Uwe Tännler, President of Swiss Marketing, and other representatives of the sponsoring organization. The winner was Zurich marketing specialist Stefanie Brauchli, who came top of the 522 new marketing specialists with a federal certificate with an average grade of 5.4. The professional examinations are organized by the Examination Board on behalf of the Federal Office for Professional Education and Technology (OPET) and conducted by Swiss Marketing on its behalf. The sponsors are the industry associations GfM, KV Schweiz, Schweizer Direktmarketing Verband and Swiss Marketing. The graduation ceremony for the new marketing specialists in the Kursaal Bern was supported by Swiss Marketing, Dr. W.A. Günther, the Swiss Direct Marketing Association, KV Schweiz and Druckmanufaktur.
Marketing specialists become "Junior Marketing Managers"
Swiss Marketing President Uwe Tännler also informed the new marketing specialists about the forthcoming European certification of the Swiss specialist certificate for marketing specialists. The industry association Swiss Marketing, on behalf of the European Marketing Confederation (EMC), is expected to award the certification certificates recognized by the European Union exclusively in Switzerland from this autumn. This will facilitate access to the European labor market for local professionals. Swiss marketing specialists who obtain European certification from Swiss Marketing are entitled to use the job title "Junior Marketing Manager".
Stefanie Brauchli, 1st place at the Swiss Marketing Award.
