Econ: Newcomer agency of the year 2013

Econ Verlag is launching the "Newcomer Agency of the Year" competition. The application period runs from August 12 to October 31.

In addition to exceptionally creative campaigns, the young agencies also have to prove their economic success: How high is the fee volume? Which clients are there? How many employees does the agency have and how are they supported?

You are advertising: Oliver Voss won last year

Oliver Voss' agency won the award in 2012. The former Jung von Matt board member, who stands for claims such as "You are Germany" or "3... 2...1...mine!", impressed the jury with his remarkable work and rapidly growing sales figures. In his speech at the awards ceremony on February 1, advertising professional Voss immediately referred to his team as "newcomers": "The agency was recognized as a newcomer, not me as a person. The spirit of being a beginner again drives us and is great fun."

Newcomer agency of the year

Agencies that were founded after January 1, 2011 and have their headquarters in German-speaking countries are eligible to apply. Evaluation criteria also include: Quality of creative performance, self-promotion and PR as well as commercial success. Among other things, the winner will receive a voucher for 5,000 euros for competition entries in the Year of Advertising.

The Newcomer agency of the year 2013 is chosen by the jury of the Year of Advertising competition, portrayed in the 2014 Year of Advertising book and honored during the awards ceremony in February 2014. Econ Verlag has been awarding the title since 1991. In 23 years, 28 agencies from Germany, Austria and Switzerland have received the award - including Jung von Matt, Kempertrautmann (thjnk), Lukas Lindemann Rosinski, Heimat Berlin and Rod Kommunikation, Zurich.

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Photo: Econ Forum / Thomas Rosenthal

 

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