Dynamite for Ricardo: Christmas campaign supported offline
For this year's Christmas campaign for Ricardo.ch, Dynamite Advertising ASW produced two eBoard ads. These are intended to complement the existing banner campaign featuring a reindeer and the Christ Child.
With the slogan "Find gifts faster", the commercials highlight the advantages of the Gift Finder and to the Advent calendar to. They will be broadcast on the eBoards at Zurich, Basel, Bern, Lausanne and Geneva stations until the end of the week.
Responsible at Ricardo.ch: Lukas Thoma (Head of Marketing & Communication), Vanessa Delplace (Head of E-Marketing), Marlon Chng (Campaign Manager). Responsible at Dynamite: Roger Bosshart (overall responsibility), Siegfried Simader (AD), Jens Kallauch (consulting), Thomas Campolongo (freelance copywriter-concept developer).
