Draftfcb/Lowe wins silver in New York
The Walliseller Draftfcb/Lowe Group has won a silver medal at the New York Festivals with its "Any Shape" campaign for Artesanos Camiseros. The advertising campaign was recognized at the Innovative Advertising Awards in the "Guerilla Marketing" category.
The Walliseller Draftfcb/Lowe Group has won a silver medal at the New York Festivals with its "Any Shape" campaign for Artesanos Camiseros. The advertising campaign was honored at the Innovative Advertising Awards in the "Guerilla Marketing" category. Artesanos Camiseros offers the possibility of having shirts or blouses made to personal wishes and measurements. Under the motto "Every figure looks good in our made-to-measure shirts", the advertising agency dressed fire hydrants, fountains and trees in Zurich city center with custom-made shirts.
