Draftfcb/Lowe Group: Funny & Sunny teach children about sun protection
Draftfcb/Lowe Group has created new sunscreen ambassadors for Nivea: Funny & Sunny teach children in a playful way how to protect themselves from the sun's harmful rays.
To this end, the agency has developed a comic, composed an educational song and animated a film. A microsite with an online competition provides an additional platform for children. The comic will be available from May 28 in the children's magazines JUNIOR and Maky, among others. It will also be distributed by the Swiss Cancer League. The song is available on Funny-sunny.ch to hear.
Responsible at Nivea, Beiersdorf: Sarah Larwood (Marketing Manager), Regina Achermann (Brand Manager). Responsible at Draftfcb/Lowe Group: Dennis Lück (Executive Creative Director), Cinthia Stettler (AD), Laureen Zanotti (Text), Daniel Tschanz (CD Online), Marie-Theres Ott (Client Service Director), Yvonne Friedli (Account Director), Linda Frunz (Account Executive).
Marco Zizzi (illustration, animation), GREAT GARBO (music).
