DOOH Creative Challenge 2026: Submission deadline extended until March 27

The Institute for Digital Out of Home Media is extending the submission deadline for the DOOH Creative Challenge 2026 to March 27. The creative award for digital out-of-home media once again offers prizes in various categories. A special highlight: The «DCC YoungSTARS» category honors the best work by emerging talent with an ad campaign worth 1 billion impressions.

DCC Creative Challenge 2026 announced. Source: zvg

Creative minds now have more time: The Institute for Digital Out of Home Media (IDOOH) is extending the submission deadline for the DOOH Creative Challenge 2026 until March 27, 2026. Agencies, companies, marketers and young talents can submit their projects for Germany's only creative award in the field of Digital Out of Home. The award counts towards W&V's creative ranking.

Exciting categories and valuable points

With this competition, IDOOH recognizes outstanding creative achievements in the field of DOOH and at the same time promotes innovative approaches to the use of the medium. Now in its sixth year, the DCC once again offers exciting categories: Gold, Silver and Bronze will be awarded in the categories Best of DOOH Creation, Best of Crossmedia, Best Use of Data, Best of Innovative DOOH and Best of DOOH Content. In addition, all winning projects collect valuable points for W&V's creative ranking.

Attractive prizes for the next generation

The "DCC YoungSTARS" category remains a special highlight. It honors the best young talent work with a nationwide broadcast of the campaign on participating DOOH networks worth 1 billion contacts (gross media value: 9 million euros). There is also a cash prize of 5000 euros, donated by Executive Channel Germany. The second and third place winners will be awarded EUR 2000 and EUR 1000 respectively by TV-Wartezimmer.

Campaigns that have been realized in Germany, Austria and/or Switzerland are eligible for the DOOH Creative Challenge. In the "Best of Innovative DOOH" and "DCC YoungSTARS" categories, campaigns that have not yet been broadcast will also be accepted. Both individual spots and series spots can be submitted.

High-caliber expert committee

At the DCC 2026, a high-caliber expert committee will review the submissions: Eva Adelsgruber (Deutschlandcard), Jicky von Bechtolsheim (Ströer), Jo Marie Farwick (Überground), Dirk Fischer (Walldecaux), Alexander Fürthner (Weischer.OOH), Frank Goldberg (IDOOH), Christian Hahn (Deutsche Telekom), Matthias Harbeck (Saint Elmo's), Christian Helbig (Cittadino), Ralf Heuel (Grabarz & Partner), Markus Hoffmann (Mares Media), Hartwig Keuntje (Philipp und Keuntje), Thomas Knüwer (Accenture Song), Thomas Koch (tk One), Sarah von Mitzlaff (Nestlé), Nadja Parpart (Jobrad), Ineke Paulsen (BVG), Julika Podracki (Rügenwalder), Christian Raveaux (Rewe), Gunnar Ritzmann (ECN), Marjorieth Sanmartin (Philipp und Keuntje), Andreas Schimmelpfennig (Elastique.), Rolf Schröter (W&V), Christian-Georg Siebke (TV-Wartezimmer), Stan Skolnik (IU International University/Open Here), Carina Specht (Bahlsen), Alexander Stotz (Ströer), Tim Stübane (The Goodwins), Kai-Marcus Thäsler (FAW), Holger Walsch (Planus), Frank Youssoffi (Retailfellas) and Claudia Zayer (eisbach.media).

Further information and registration: https://idooh.media/dooh-creative-challenge/

About the IDOOH: https://idooh.media/

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