Do helps SMEs in Western Switzerland
In addition, according to a press release, the media agency Initiative Media Western is parting ways with its Geneva-based managing director, Charly Schwarz, effective August 31, due to differences of opinion regarding the company's strategic direction.
Do is the name of a new advertising agency in Pully, Vaud, and the three agency owners have a total of 30 years' experience in the advertising industry. Patricia Orville, a federally certified advertising manager, spent twelve years learning the solid advertising trade at the Lausanne agency Francfort Communication. Daniel Luthi, marketing and advertising assistant, was marketing manager for the Post Direct project at Swiss Post in Lausanne, and Jean-Luc Duvoisin most recently worked as a graphic designer, also at the Lausanne agency Francfort. The Do agency primarily targets small and medium-sized companies. The trio wants to offer communication measures at fair prices to companies that are operating in an increasingly competitive environment but often only have limited financial resources available for advertising and marketing. (av)
